Olympic sales campaign

Client: Andrews Estate Agents

Work: A printed flyer  for localised maildrops

Thinking local first can help companies to grow fast, even if they’re part of a national brand. A well-positioned flyer, leaflet or even a short brochure in your mailbox is hard to ignore. And it can have a great ROI for businesses showing they know their public.

With over 50 branches across southern England, Andrews is a different kind of estate agency, and the only one owned by a charitable trust. Showcasing their unique qualities was part of some rebranding work I did for them, including this Olympic-themed flyer, timed to coincide with the Games themselves. They wanted to let customers know how their offering was different, and I wanted to use some (reasonably) subtle puns to help bring estate agency to life.